Social Media Brand Strategist – Job Description
A Social Media Brand Strategist often works under the Brand Manager or marketing team to ensure a consistent and effective brand message on all online platforms. She/he will often need to be forward-thinking to anticipate future trends and success of a product or service. A strategist will develop positioning recommendations, guide market research analysis and define brand elements and tone. A Social Media Brand Strategist will find ways to further enhance the branding of a product or service, as well as develop a marketing plan through analysis of current online market data and trends. The Social Media Brand Strategist position generally requires a degree in business or marketing.